It seems that Blackberry has made changes to the name of its BlackBerry App World store, renaming it simply BlackBerry World.  They made this change to reflect some changes in the type of content you can purchase in the store for your Blackberry 10 and future devices.  There will now be videos and music as well as apps. The new Blackberry World is being touted as your one-stop shope for all thing mobile entertainment, which is really quite a similar move to efforts like Google Play (which originally was just Android Market).

According to RIM, “with BlackBerry World, there are various ways to browse, download, buy, and manage apps using a BlackBerry smartphone, BlackBerry PlayBook tablet, or desktop or laptop computer,— inspiration is at your fingertips. And if you find something you love and want to tell the world, you can easily share it with your friends over BBM, Facebook and Twitter. Also, you can simply tap smartphones together and invite your friends to download it — just like that.”

The update will to the web storefront first with it being released to BlackBerry smartphones and PlayBook tablets within the coming weeks. What do you think, are you excited to see that RIM is stepping up its game and adding more great content?

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What you see above is the tōd (pronounced “toad”): a tiny Bluetooth 4.0 beacon that will let you know whether or not it is in range of your mobile device. You might not have realized it, but we are pretty sure that you will find a lot of uses for this new accessory.

You can place tōd anywhere or on anyone and your mobile device will know whether the beacon is in range or not. There are dozens of uses for this new product. Place this thing on your pet or child and you will know if they move too far away from you. If there’s tōd in the car, you will enter car mode when in the vehicle, or a beacon at your office will let your device know that you have reached there. Your device will alert you if the beacon on your teenager is not in range by the scheduled time. When connected to the web, you can even connect to beacons other than your own.

Of course there are similar sensors out there, but tōd appears to be better as it uses Bluetooth 4.0 that features low energy consumption. And also the beacon is cheap and can run on a single coin-cell battery for years. And it has a range of up to 500ft.

But Bluetooth 4.0 means that tōd is only compatible with devices such as the iPhone 4S, the new iPad, the Droid Razr and a very few other devices. But more devices will certainly arrive in the future.

Its makers, Rowdy Robot, need your help at the moment to enter production. It is a Kickstarter project and you can help them meet their $50,000 target if you want to have the device. Check out the video to know more about tōd.

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