Apple Seeking Unlimited Downloads of iTunes Music

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Apple is in negotiations with major record labels including Vivendi SA, Universal Music, Sony Music, Warner Music Group and EMI group to allow unlimited iTunes downloads, say sources close to the situation. The change would allow users to download purchased songs to iTunes on the various computers and devices under the same account rather than having to sync up manually, they say, adding a deal could be closed by mid year – conveniently, just in time for Mac OS X Lion and iOS 5.

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