Yes, you may be able to find some SDHC cards for cheaper, but it’s unlikely that they have the UHS-I certification that you find with this Transcend memory card. It stands for Ultra High Speed Class 1 and what it means is that the toggle-mode flash technology increases transfer speeds and reduces energy consumption. The net result is a read speed as high as 85MB/s and a write speed as high as 45MB/s, assuming that you’re using it with a UHS-1 compatible camera.

These higher speeds certainly come in handy for high-speed burst photos from DSLRS or higher end video recording at 1080p and beyond. If you’re shooting in 3D 1080p, for example, you need faster speeds and this is even more pronounced if you’re shooting next-generation 4K video. Also included is the built-in Error Correction Code (ECC), which corrects potential transfer errors. You also get RecoveRx software for free, allowing you to recover erased files.

The 16GB Transcend Class 10 UHS-I SDHC is on sale for $14.99, down from the regular price of $44.10. That includes Amazon Frustration-Free packaging too.

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