Part of the reason why NFC hasn’t quite taken off in the mainstream is that the average consumer may not have an NFC-enabled smartphone. The SIMply NFC-Revolution fixes that by offering a SIM card that has the whole NFC business built into it.

A joint effort between Morpho and INSIDE Secure, the SIMply NFC-Revolution product uses INSIDE’s NFC chip technology and shoves it into Morpho’s SIM technology. The net result is an integrated product that can effectively give any SIM-touting phone the ability to do all the NFC things that we want to be able to do.

We’ve seen other retrofit solutions, like those that involve putting a sticker on the back of the phone, but this looks way cleaner and way more convenient. All we need is for the major carriers to adopt this NFC-happy SIM card and we’ll be ready to go.

The post SIM Card Integrates NFC Connectivity appeared first on Mobile Magazine.

The boys and girls at Research in Motion are dedicated to bringing NFC technology to every new BlackBerry, but it looks like their counterparts in Cupertino aren’t nearly as enthusiastic. Based on a report from UK paper The Independent, Apple is not going to include NFC in its iPhone 5.

The possible reason for this? Like so much else that Steve Jobs and his crew choose to do these days, they seem more inclined to select some sort of closed ecosystem rather than use a more widely accepted standard. In this way, the iPhone won’t have NFC until they’ve developed an NFC payment system that ties right back in to the iTunes Store.

Why? Because Apple is “discouraged by the lack of a clear industry standard” when it comes to NFC-based payments. That might be true, but it could also be true that Apple is missing the boat and will get left behind… then again, they were late to party with mobile hotspots and video chatting, and that didn’t exactly hurt business.

[BGR]

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