Source Claims Mobile Ads Account for 70% of Battery Usage

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When you decide to get yourself one of those free apps for your smartphone, you usually recognize that you’re paying the price by having to deal with in-app advertising, but did you know that you’re also paying in the form of increased power consumption?

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Amazon Appstore’s “Free App” costs developers plenty

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You see, the way that you can get your Android app featured on the front page of the Amazon Appstore is to agree to be the “Free App of the Day.” The idea is you get the promotion, build up the user base, and gain more sales down the line as a result. However, there is a stipulation in there that goes contrary to earlier assumptions.

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