Mobile Magazine > Industry News

Sony to Aibo: Play Dead


| Print | Rate
Friday January 27, 2006 8:32 AM CST - By: Dave White

Click to ZoomSony has shut down production of its robotics unit, leaving Aibo and Qrio out in the cold. The mechanical dog and humanoid will be consigned to the scrap heap (or an eBay seller near you).

Aibo, the robotic dog that emerged from the Sony kennels to great fanfare in 1999, was just costing the company too much money, a Sony spokesman said. The total number of dogs sold is slightly more than 150,000, which is a paltry total compared to what company officials had predicated and hoped for. The US$2,000 price tag undoubtedly played a large part in the lackluster sales, which have left the poor little pooch in the market forces doghouse. Still, collectors and aficionados will miss the regular updates of little Aibo, whose most incarnation had the power to speak 1,000 words, react to an owner's commands and motions, and even play music.

One thing that Aibo can do, of course, is take pictures. That functionality has spawned a cottage industry of online photo-swapping, with Aibo-taken pictures as the prime commodity. These and other fans of Aibo might have a bone to pick with Sony over the shuttering of the robotic facilities. Sony, however, wants to keep an eye on the bottom line.

"Our core businesses are electronics, games and entertainment, but the focus is going to be on profitability and strategic growth," said Sony spokeswoman Kirstie Pfeifer. "In light of that, we've decided to cancel the Aibo line."

This does not mean that you can't get one of these little dogs if you really want one. Sony has said that it will continue to provide Aibo to anyone who wants to buy one. Once existing inventory is gone, however, it's gone for good.

Qrio, a humanoid friend to Aibo, will be discontinued as well, with the same existing-inventory arrangements.




Via CNET News


Reader Ratings

Be the first to rate this article.
1 2 3 4 5 6 7 8 9 10

Recent Headlines

Feature: Leading the Laptop Only Existence- posted on Thursday August 21, 2008 12:38 AM CDT
Chrome and Silver Motorola Q9h with Windows Mobile 6.1- posted on Wednesday August 20, 2008 11:24 PM CDT
Stripping Down the BlackBerry with Peek Handheld- posted on Wednesday August 20, 2008 11:19 PM CDT
More AT&T Mobile TV with LG Invision- posted on Wednesday August 20, 2008 10:48 PM CDT
iPhone 3G in India Costs a Hefty $700- posted on Wednesday August 20, 2008 10:32 PM CDT
Stats Galore: Top Ten Wireless Providers in USA- posted on Wednesday August 20, 2008 10:25 PM CDT
ClarionMiND Mobile Internet Device Includes GPS Navigation- posted on Wednesday August 20, 2008 10:20 PM CDT
Android-Powered HTC Dream Arrives at T-Mobile in October- posted on Wednesday August 20, 2008 10:13 PM CDT
HTC Touch Diamond coming to Sprint this September- posted on Tuesday August 19, 2008 6:58 PM CDT
LG Voyager gets makeover and firmware upgrade- posted on Tuesday August 19, 2008 6:35 PM CDT
Asus Drops Four More Eee PCs- posted on Tuesday August 19, 2008 6:25 PM CDT
Plans for 120GB Zune leaked by FCC- posted on Monday August 18, 2008 8:32 PM CDT
Feature: Is the Xbox Portable Just a Pipe Dream?- posted on Friday August 15, 2008 8:19 PM CDT
Live Look at the New Palm Treo Pro- posted on Friday August 15, 2008 4:17 PM CDT
Potential Class Action Lawsuit Against Rogers Wireless over 911 Fees- posted on Friday August 15, 2008 4:10 PM CDT
Sprint's HTC Victor (CDMA Touch Diamond) Comes in Red- posted on Friday August 15, 2008 3:58 PM CDT
BlackBerry Bold Costs $399.99 from Rogers (with Contract)- posted on Friday August 15, 2008 3:50 PM CDT
Tris = Free Tetris for iPhone (Video)- posted on Friday August 15, 2008 3:42 PM CDT
Over $22 Million in Photo Gear at 2008 Olympic Games- posted on Friday August 15, 2008 3:30 PM CDT
Video: World's Smallest Vista-Powered QWERTY Device- posted on Friday August 15, 2008 3:18 PM CDT
Motorola Q9h Receives Official Windows Mobile 6.1 Update- posted on Friday August 15, 2008 3:12 PM CDT
Pros and Cons of Touchscreen Cell Phones (Feature)- posted on Thursday August 14, 2008 5:35 PM CDT
Details Leaked Surrounding New MacBook Air Update- posted on Thursday August 14, 2008 3:19 PM CDT
Video: HTC Touch Pro Unboxing and Feature Walkthrough- posted on Thursday August 14, 2008 3:13 PM CDT
Emerging Markets Get Ready to Rock with Motorola W388- posted on Thursday August 14, 2008 3:07 PM CDT









About - Advertise - Subscribe - Newsletter - tips24@mobilemag.com - Automobiles - Digital Imaging - Financial - Handhelds - Industry News - Mobile Gaming - Multimedia Devices - Navigation - Notebooks - Other Tech - Portable Storage - Reviews - Software - Mobile Phones - Tablet Pcs - Technology News - Wearable - Wireless -

Mobile Magazine     XML Feed   Top 100 Content   Newest 100   Contact Us   Advertise  

© Copyright 2000-2007 Mobile Magazine, All Rights Reserved.
Your use of this website constitutes acceptance of the website  Privacy Policy.

All trademarks, trade names, service marks, and logos referenced on this site belong to their respective companies.