Opera Introduces Browser Platform |
Friday October 10, 2003 11:46 AM CDT
| |
|
|
  Oslo, Norway -- Opera Software today announced the Opera Platform for operators and handset manufacturers. By enabling full integration between handheld devices' local applications, the available Opera browser environment and operators' online content, users can now get a continously more fun, dynamic mobile phone experience right on the mobile phone's main screen. The Opera Platform engages users more than ever before, while also stimulating the use of the newly rolled-out online data services for higher ARPU (average revenue per user).
The Opera Platform allows operators to push their own content and services right on the handset's main screen, independent of type or operating system, allowing for strengthened brand development and customer loyalty. The Opera Platform's Home Screen technology can contain teasers such as news headlines, new ring tones, competitions, operator offers, etc. Information from local applications such as Messaging and Calendar can also be easily integrated on the Home Screen. The teasers are conveniently displayed on the main screen, visible on the handset at all times when not in active use. All mobile phone users repeatedly glance at their handsets even if it is not in use, or before performing a task such as dialing. When checking time, battery status, signal strength, new messages, missed calls or any other phone functionality, users can now see updated information to online content and services.
"Last year's launch of Opera's SSR-technology™ enabled millions of users to get useful access to the full Internet from their mobile device for the first time, instead of just the stripped-down version offered with the disappointing WAP experience. Opera's SSR™ has been a key enabler for the initial phase of the mobile Internet, changing the way millions of people all over the world are interacting with their smartphones and the Web," says Rolf Assev, Executive Vice President Marketing and Strategic Alliances, Opera Software. "The Opera Platform is the next giant leap forward for the mobile Internet, killing the dead, static screen now wasting valuable screen space on all handsets. With the Opera Platform users get a more fun, dynamic mobile experience, and operators easily increase profits from data traffic."
Operators have full flexibility in customizing the handset's Home Screen design, with complete control over the look and feel of the experience securing branding and content. By using the widely available talent pool knowledgable in Web technologies like HTML, CSS, JavaScript and DOM, all contents can be easily created, made to interact with each other and dynamically updated over the air from the operator's server at any time.
Via
|
 Reader Ratings |
|
| This article has been rated 64% by 9 user(s).
|
|
Recent Headlines
Video: Rubik's Cube Goes Virtual with iPhone Cubix- posted on Friday October 10, 2008 4:56 PM CDT
AT&T Sidekick Coming This Month (Possibly HTC G1)- posted on Friday October 10, 2008 4:49 PM CDT
Unboxing the Asus Eee PC 1000H (Video)- posted on Friday October 10, 2008 4:30 PM CDT
RIM Working on BlackBerry Bold-Storm Hybrid with 5MP Camera- posted on Friday October 10, 2008 1:25 PM CDT
New Apple MacBook Pays Homage to Silver Pandas- posted on Friday October 10, 2008 1:13 PM CDT
Nokia Tube (5800 XpressMusic) Visits China Without Radios- posted on Friday October 10, 2008 1:08 PM CDT
BlackBerry Bold Quality Causes Orange to Ditch It- posted on Friday October 10, 2008 12:57 PM CDT
Nokia N810 Internet Tablet Gets First Dibs on Firefox Mobile- posted on Friday October 10, 2008 12:47 PM CDT
HTC T8290 Smartphone Boasts Touch HD Screen, WiMAX Connectivity- posted on Friday October 10, 2008 12:36 PM CDT
Microsoft Interested in Buying Research in Motion?- posted on Friday October 10, 2008 12:25 PM CDT
4G LTE Coming to Telus in 2010, Bell in 2011- posted on Friday October 10, 2008 12:17 PM CDT
Wal-Mart Canada Advertises Fourth-Gen 4GB iPod Nano - posted on Thursday October 9, 2008 11:29 PM CDT
Asus Eee PC Tablet Coming in Under Six Months- posted on Thursday October 9, 2008 4:05 PM CDT
Rugged Motorola VC6096 Smartphone is Big and Chunky- posted on Thursday October 9, 2008 4:00 PM CDT
Sony PSP Gaining Access to PlayStation Store- posted on Thursday October 9, 2008 3:49 PM CDT
Behold! T-Mobile Getting Camera-Happy Samsung T919- posted on Thursday October 9, 2008 2:50 PM CDT
MSI Wind Gets Updated, Becomes 3.5G WWAN-Equipped Wind U120- posted on Thursday October 9, 2008 2:36 PM CDT
BlackBerry Javelin Shows Up as BlackBerry Curve 8900 for T-Mobile- posted on Thursday October 9, 2008 2:26 PM CDT
Lightweight Toshiba Portege R600 Boasts 9-Hour Battery- posted on Thursday October 9, 2008 2:22 PM CDT
Extra RAM Shoved into Nintendo DSi- posted on Thursday October 9, 2008 2:21 PM CDT
New Apple MacBooks Definitely Coming on October 14- posted on Thursday October 9, 2008 2:07 PM CDT
Future Shop Breaks Street Date on HTC Touch Pro- posted on Thursday October 9, 2008 1:58 PM CDT
Hands-On with Pantech C610 from AT&T- posted on Wednesday October 8, 2008 7:45 PM CDT
Best Buy Responds to Customer Feedback with Blue Line Laptops- posted on Wednesday October 8, 2008 4:50 PM CDT
Bell Mobility Takes the World By Storm Too- posted on Wednesday October 8, 2008 4:44 PM CDT
|
|
|
|
XML Feed