Home » Uncategorized » Is Google Worried About Samsung’s Android Dominance?

Is Google Worried About Samsung’s Android Dominance?


Google’s push of Android isn’t about making money directly from the OS, or even from the hardware vendors that carry it. Instead, it is about pushing Google services by getting more consumers to turn to the company for their search, social and other online needs.

In this capacity, it doesn’t matter if who is selling the most hardware, as long as it runs integrated with Google technology, right? According to WSJ, it actually matters to Google quite a bit. While this isn’t an official report, the Wall Street General says they spoke to people “close to the matter” about Google’s concern over Samsung’s dominance.

The problem is leverage. The more power that Samsung has in the Android world, the more they could demand from Google. This means more advertising revenue sharing, which means less profits for Google. Additionally, if Samsung doesn’t get what it wants, it could either rely even stronger on Tizen and push out Google services from the equation, or simply run a forked version of Android that again doesn’t put Google front-and-center.

This is why Google has continually pushed towards getting other vendors involved in its Nexus line and possibly part of the motivation behind being Motorola. While I think that this concern on Google’s part makes sense, it goes both ways. Samsung is raking in cash with Android, but they rely heavily on it.

You could say it is epic hardware like the Note 2, Galaxy S3 and upcoming Galaxy S4 that is winning fans, and while this part of the equation, it isn’t the full story. If Samsung devices sold themselves, they would have seen better results with their Windows Phone 8 hardware – though you could argue that Samsung’s problem in the Windows arena is that they haven’t done enough to promote their WP8 devices or set them apart from the competition.
Of course if Tizen does prove even reasonably successful for Samsung, they could have further motivation to demand more from Google going forward.

[ source ]

About Andrew Grush

Check Also


Try Oculus Rift And Wii To Roam Around On The Back To The Future Hoverboard

Check out how you can fly in virtual space by using an Oculus Rift and a Wii Balance Board.


Amazon Appstore for Android Holiday Deals, Including Free Apps

There are tons of deals from the Amazon Appstore that will be offered starting now and throughout the holiday shopping season. They say that they will have "hundreds of titles that are eitehr free... or available between 50-90% off" the regular price.


Black Friday: Google Play Store Apps, Games and Content on Sale All Weekend

Case in point, if you head over to the Google Play Store right now, you'll find that Google is celebrating all Cyber Weekend with discounts on all sorts of content. This includes many popular apps and games


Black Friday Deal: Samsung Galaxy Tab 3 10.1-Inch for $100 Off

Did you manage to score any epic Black Friday deals this morning? Are you still ...


Arduino Co-Creator Releases Plans for $200 DIY Mobile Phone

Mellis was one of the people who came up with the now hugely popular Arduino platform and now he has come up with plans for people to build their own cell phone for about $200 in parts.


No Discounts for Apple Black Friday, Just Free Gift Cards

If you were hoping to save yourself some cash as you brave the Black Friday shopping crowds, you'll want to go somewhere other than the official Apple Stores.