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1,000,000 iPhone 4S Pre-Orders on Day One

The iPhone 4S being announced just a day before creator of iPhone, Steve Jobs’ passing away was just far too intense. AT&T released their numbers that the preorder session for Apple’s iPhone 4S was the most successful iPhone launch to date. They received over 200,000 preorders during the first twelve hours the new phone model was put on sale.

In a statement issued by a company spokesperson, “AT & T has seen extraordinary demand for iPhone 4S with more than 200,000 preorders in the first 12 hours alone, the most successful iPhone launch we’ve ever had.” WSJ is reporting that the total volume of iPhone 4S pre-orders have topped the 1,000,000 mark.

Despite a rough start for AT & T because of problems in processing customer eligibility on their sales site and some minor rubs on Apple’s online store, preorders started flooding the site after midnight Pacific time.

The iPhone 4 which was launched last year had 600,000 preorders on its first day and this had set record for Apple and carrier partners. Previously launched exclusively on AT & T in the United States, the iPhone 4S is now also available for preorder from multiple carriers ahead of the scheduled simultaneous launches in Canada, France, Australia, Japan, Germany, and United Kingdom next Friday.

The reported data by AT & T just shows how well Apple’s upcoming iPhone model is selling. Although some people registered their disappointment because the new iPhone did not receive a full overhaul, this did not quell the interest of many mobile users who want to get their hands on the device. As of press time, Apple has not yet unveiled its own data of total preorder volume from all of its carrier partners.

Additional pieces of information reveal that AT & Tis in the process of releasing LTE for its HSPA+ network to be branded as “4G”. The network’s branding effort shows no signs of stopping or slowing down. As a matter of fact, it is working with Apple to change the indicator in the iPhone 4S to show “4G” in the phone’s status bar.

At this point we’ll have to endure a whole new set of accessories which are essentially the same as the iPhone 4 accessories, now just branded to coincide with the iPhone 4S.


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  • Anonymous

    wonder how long it will take before i can walk into a store with no line and get one

  • Anonymous

    wonder how long it will take before i can walk into a store with no line and get one

    • http://www.mobilemag.com/ Mobile Magazine

      Much sooner than you would think..its that early adopter phenomenon http://www.youtube.com/watch?v=FL7yD-0pqZg

  • Anonymous

    No one in the trade takes ‘pre-order’ figures seriously.

    Mostly inflated figures as companies take orders over and above what they require just to get maximum profit margins. They often return a large percentage a few months later.

    But it looks good on Press Releases… :)

    • http://www.mobilemag.com/ Mobile Magazine

      When it comes to Apple products there really is no need for them to inflate numbers.  

    • http://quatermass.myopenid.com/ Quatermass

      If you think that, you can’t be in business….. :)

    • http://www.mobilemag.com/ Mobile Magazine

      I’m not sure I understand you.. I’m basically saying their products tend to sell very well as it is, so the numbers they release may be unheard of for some companies, but not for them.