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Mercedes to Unveil Concept A-Class “From Another Planet”

You’ve got to hand it to these PR people. Tossing around buzz words like “aerodynamic” and “green energy” just aren’t enough to catch our attention anymore. In the case of Mercedes-Benz, they’re describing the new Concept A-Class as “a car that might have come from another planet.”

Unfortunately, the compact Merc looks like just about any other sporty hatch that seems to be rolling off the production lines these days. Have you seen the Lexus CT 200h or maybe the Honda CR-Z? The Concept A-Class is kind of like those, but with a longer hood and a few more aggressive lines.

The “concentrated dynamism” is capped with a turbocharged four-banger, adaptive Brake Assist (with radar-based warnings), dual clutch transmission, LED headlights, Collision Prevention Assist, and smartphone integration. You use something called COMAND Online to reach your “digital lifestyle.”

I’m not saying that the Concept A-Class, set to be showcased in Shanghai later this month, is a bad car. I just don’t think it’s exactly out of this world.

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About Michael Kwan

A freelance writer and tech geek from Vancouver. Find me at michaelkwan.com and follow me on Twitter @michaelkwan.

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