Kingston brings USB 3.0 product roadmap to CES

Positioning themselves for the growth of USB 3.0, Flash drive leader Kingston announced today a comprehensive suite of USB 3.0 Flash drive solutions.

After launching their first USB 3.0 Flash drive in September 2010, the DataTraveler Ultimate 3.0 (DTU30), followed up by the HyperX MAX 3.0 External USB 3.0 Drive (64-, 128- and 256GB capacities) in November, Kingston is focusing their attention on the technology in the coming year. The DTU30 uses a SATA bridge chip to attain high data transfer rates and comes in 16-, 32- and 64GB capacities. Kingston will leverage this same technology for future generations including the upcoming DataTraveler HyperX 3.0 (also in 16-, 32- and 64GB capacities).

Andrew Ewing, Flash drive Business Manager at Kingston says, “as USB 3.0 technology grows and more platforms and computers support the USB 3.0 standard, we recognize the need to develop different solutions to address various target markets and help drive adoption.”

Kingston is wise to stay on the forefront of USB 3.0 technology and news. More PCs are to ship with USB 3.0 capability later this year as the technology has obvious perks in terms of transfer speed. The HyperX MAX 3.0 External Drive can transfer 10GB of data in about 72 seconds, compared to almost six minutes using USB 2.0.

The DTU30 ranges from US$79 to $254 while the HyperX MAX 3.0 rings in between $254 and $900.


Kingston Digital Announces USB 3.0 Product Roadmap for 2011

USB 3.0 Flash Drives Aimed at Enthusiasts, Prosumers and Consumers
Family to Include High Performance and Smaller, Lower Cost Solutions to Meet All Consumer Needs
2011 International CES
LAS VEGAS & FOUNTAIN VALLEY, Calif.–(BUSINESS WIRE)–Kingston Digital, Inc., the Flash memory affiliate of Kingston Technology Company, Inc., the independent world leader in memory products, is boosting support for USB 3.0 in 2011 by revealing its roadmap at International CES 2011. Kingston® will develop a comprehensive suite of USB 3.0 Flash drive solutions to meet the needs of users of all levels as the technology becomes more widely accepted.

“As USB 3.0 technology grows and more platforms and computers support the USB 3.0 standard, we recognize the need to develop different solutions to address various target markets and help drive adoption.”
“We have already seen the successful adoption of our DataTraveler® Ultimate 3.0 and HyperX® MAX 3.0 External drive amongst early adopters demanding faster data transfer rates in portable form factors,” said Andrew Ewing, Flash drive business manager, Kingston. “As USB 3.0 technology grows and more platforms and computers support the USB 3.0 standard, we recognize the need to develop different solutions to address various target markets and help drive adoption.”

For enthusiasts and power users, Kingston will release its fastest USB 3.0 drive to date. The DataTraveler HyperX 3.0 will serve as the flagship model and be part of the HyperXperience™ line, a family of high-performance Kingston Flash products that will include SSDs, USBs and cards, to complement HyperX enthusiast memory modules.

In September 2010, Kingston released the DataTraveler Ultimate 3.0 (DTU30), its first USB 3.0 Flash drive using a SATA bridge chip to attain high data transfer rates. As single-chip controllers become available, Kingston will release a second generation of the DTU30, available in 16-, 32- and 64GB capacities. Single-chip controllers allow for better USB 3.0 compatibility and speed. Users will benefit from increased performance and lower costs in the next generation DTU30.

As more PCs ship with USB 3.0 capability later this year, particularly in late Q2/early Q3, Kingston will also launch an entry-level Flash drive to go with these systems. It will be aimed squarely at consumers with a lower capacity and price point to help drive mainstream adoption.

For more information visit www.kingston.com.

About Kingston Digital, Inc.

Kingston Digital, Inc. (“KDI”) is the Flash memory affiliate of Kingston Technology Company, Inc., the world’s largest independent manufacturer of memory products. Established in 2008, KDI is headquartered in Fountain Valley, California, USA. For more information, please visit www.kingston.com or call 800-337-8410.


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