So why do you care? Its lightweight, 25% less, and 360° means you don’t have to worry about turning the iron around on specific areas of clothing. That saves a lot of time, especially the time when you put it aside and burn something else. It also smoothes wrinkles 15 percent faster than other irons, now those are the kind of specs any suit wearing tech buff can grasp onto.
Panasonic Launches 360° Freestyle, a Lightweight Cordless Iron With Unique Multidirectional Design The New Panasonic 360° FreestyleTM Iron Features a Cordless Design for Added Convenience and an Elliptical Soleplate to Improve Ironing Speed
SECAUCUS, NJ–(Marketwire – September 14, 2010) – Panasonic today announces the 360° Freestyle Cordless Steam/Dry Iron NI-WL600, a lightweight model that features a unique elliptical-shaped soleplate that is pointed on both ends and slightly convex on the bottom. With its cordless design, the Panasonic 360° Freestyle is easy to maneuver and convenient to use and store. The Panasonic 360° Freestyle also smoothes wrinkles 15 percent faster* and weighs 25 percent less** — when compared to previous Panasonic iron models.
The Panasonic 360° Freestyle joins Panasonic’s corded line of Panasonic 360° Quick Steam/Dry Irons, which were introduced last year. Like its predecessors, the 1500 watt 360° Freestyle Iron has a unique shape and curved soleplate that allows for smooth ironing in all directions without ironing in creases, which can happen when using an iron with a conventional triangular soleplate. Additionally, because the edge of the soleplate is always visible from above, the iron offers the user more precise control for smoothing collars, cuffs, and those difficult areas around buttons.
“After Panasonic launched the 360° Quick Iron last year, feedback about its unique design that helps enable faster ironing was extremely positive. After its success, our next step had to be to expand the line by adding a lightweight cordless model,” said David Williams, Marketing Manager, Home Appliances Group, Panasonic Home & Health Company. “Many people prefer the comfort and convenience of a lightweight cordless iron and combining those features with Panasonic’s award-winning 360° design makes ironing easier and faster.”
The 360° Freestyle joins a growing list of Panasonic products, including the entire line of steam/dry irons, which have earned the Good Housekeeping Seal, meaning they are backed by a two-year limited warranty from Good Housekeeping in addition to Panasonic’s own warranty.
Features of the Panasonic’s 360° Freestyle Cordless Steam/Dry Iron include:
- Detachable water tank for safe and easy refilling
- Electronic Temperature Control to set precise heat for all fabrics, even silk
- Pushbutton steam feature to quickly remove stubborn wrinkles from delicate garments
- Anti-drip feature to protect fabrics
- Auto shut-off after 10 minutes to help eliminate worries about safety
- Convenient case with handle for easy storage and carrying
The Panasonic 360° Freestyle Cordless Steam/Dry Iron is available nationwide in October 2010 at a suggested retail price of $99.95. For more information on the Panasonic 360° Freestyle Cordless Steam/Dry Iron, visit www.panasonic.com/irons.
*When compared to the Panasonic NI-L45NR Cordless Iron.
**When compared to the Panasonic NI-W810CS 360˚ Quick Iron.
About Panasonic Home & Health Company
Based in Secaucus, N.J., Panasonic Home & Health Company is a unit of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC) and the hub of Panasonic’s U.S. marketing, sales, service and R&D operations. Panasonic Home & Health Company is dedicated to helping consumers live well-balanced and healthy lives with a product portfolio ranging from microwaves, massage chairs, men’s and women’s shavers, blood pressure monitors, ventilation fans, vacuums and more. Information about Panasonic products is available at www.panasonic.com. Additional company information for journalists is available at www.panasonic.com/pressroom.