The Kobo eReader we took a good look at last week which launched in Canada, is now officially available for pre-order from Borders in the USA.

The $150 e-Ink Kobo is the most affordable eReading currently device on the market.  It’s small size and quilted back make it unlike your typical electronics device.  This will get you hooked on Border’s soon to be launched online eBook store, which I have a sneaking suspicion will be a re-branded Kobo Store.