Home » Uncategorized » Sony Ericsson Focuses on AM/FM Radio For Emerging Markets

Sony Ericsson Focuses on AM/FM Radio For Emerging Markets

When you visit emerging markets like India and China, you may find the same level of high-end cell phone proliferation as you find in more developed markets. They may or may not have the same access to online music services and over-the-air music downloads. But these folks still want to be entertained, right?

Sony Ericsson has come along with a couple of new mobile phones that are targeting “emerging markets” around the world. The key feature on both the R300 and the R306 Radio is the fact that they contain an AM/FM radio for mobile entertainment and information purposes. There are already countless phones that do the FM radio thing, but I haven’t heard about something providing AM reception. The idea is that these phones can “deliver a credible radio-listening experience.”

The R300 is a candybar with a mono speaker, whereas the R306 Radio is a clamshell with stereo speakers. They both come with preset channel buttons “to enable easy switching between radio channels.” Rounding out the specs are 3D sound, sound recording, integrated camera (VGA on the R300, 1.3MP on the R306), TrackID, and GSM/GPRS reception.

About Michael Kwan

A freelance writer and tech geek from Vancouver. Find me at michaelkwan.com and follow me on Twitter @michaelkwan.

Check Also


Try Oculus Rift And Wii To Roam Around On The Back To The Future Hoverboard

Check out how you can fly in virtual space by using an Oculus Rift and a Wii Balance Board.


Amazon Appstore for Android Holiday Deals, Including Free Apps

There are tons of deals from the Amazon Appstore that will be offered starting now and throughout the holiday shopping season. They say that they will have "hundreds of titles that are eitehr free... or available between 50-90% off" the regular price.


Black Friday: Google Play Store Apps, Games and Content on Sale All Weekend

Case in point, if you head over to the Google Play Store right now, you'll find that Google is celebrating all Cyber Weekend with discounts on all sorts of content. This includes many popular apps and games


Black Friday Deal: Samsung Galaxy Tab 3 10.1-Inch for $100 Off

Did you manage to score any epic Black Friday deals this morning? Are you still ...


Arduino Co-Creator Releases Plans for $200 DIY Mobile Phone

Mellis was one of the people who came up with the now hugely popular Arduino platform and now he has come up with plans for people to build their own cell phone for about $200 in parts.


No Discounts for Apple Black Friday, Just Free Gift Cards

If you were hoping to save yourself some cash as you brave the Black Friday shopping crowds, you'll want to go somewhere other than the official Apple Stores.