In the world of portable memory, you can go about differentiating yourself from the competition in a myriad of different ways. Some companies may attempt to outdo the other guy by stuffing more capacity in their cards, whereas other push the speed limit to areas never before imagined. But not these guys. They don’t care if they’re fast or capacious. They just want to chew on a rawhide bone.

Behold. The world’s cutest CompactFlash cards. There’s no mention of how fast they read or even necessarily what brand they are, but if you’re interested, you don’t care about those minor details anyways. You only care if you’re getting a Dachshund or an Akita. I’d imagine that other puppy variants are also available, all with doe-ful eyes that will make you go, “Awwwwww….”

Is this marketing genius or just a lame gimmick? Whatever the case, it looks like it’s Japan only.