That’s not really a dragon draping its tail around the front wheel of that Ford Fiesta. No, it’s just a special paint job to go along with the car.

The Fiesta Tattoo edition comes in six colors and a handful of designs: Tribal, Sacred Heart, Skulls, Roses, Butterflies and Hearts. Pricing for such an extra runs from US$200 to US$550. It’s definitely something that you’ll want to want, not just go for on a whim.

For now, these tattoos are available in South Africa. Subsequent spreading is likely to occur.