
To quote from that interview:
With Xbox and Zune, Microsoft has adopted an end-to-end approach, where you write the software, design the hardware and run the services. Will Microsoft now change its mobile-phone strategy and adopt an end-to-end approach, the way Apple has with the iPhone?
No, I don’t think so. People like different styling, media storage, capability [in phones]. The benefit we get from having lots of great hardware partners is pretty phenomenal. And our software can run on any one of those things.
I know, it’s still a little murky (not unlike the brown color scheme on the Zune), but it seems that Billy is content with selling Windows Mobile for now.




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