Video: Garmin Unleashes Maposaurus at Super Bowl

Some people have said that this year’s set of Super Bowl commercials weren’t as creative as years past, but this one stuck out in my mind. Maybe it’s the tech-geek in me coming through, but first time Super Bowl advertiser Garmin did a pretty good job, I’d say, with “Maposaurus.” Whether you admit it or not, there’s a good chance that several of you were fans of Ultraman or Power Rangers at some point in your lives, and if that happens to be the case, you’ll get a good chuckle out of this “50s-style battle between a monster than emanates from a driver’s wind blown road map and the driver whose personal GPS device converts him into a monster fighting super hero.”

Based on the YouTube page, there’s a good chance that this is not a one-time deal, and could very well grow into a Maposaurus-themed campaign for Garmin. It makes mention of a “corresponding microsite” as well as “a blog that digs deeper into the world of the Maposaurus.”