Home / Uncategorized / Mobile ad network promises exact targeting

Mobile ad network promises exact targeting

Coming soon to a WAP site near you: mobile advertising of a concerted order.

A start up company called MADS is announcing the creation of a new advertising network for mobile websites. The enterprising thing about this network is that its developers say it will deliver real-time dynamic ads based on criteria such as content type or keywords, time of day, name of GSM network, and type and location of the mobile device.

This is targeting on the order of GPS navigation, ads can be placed within mobile games and applications as well.

The MADserver that the company developed specifically for this ad network is compatible with wml, xhtml, j2me, DoJa, and Symbian protocols.

The service will be available primarily in Europe, with the main focus being the Netherlands, Belgium, Germany, and the U.K.



About Dave White

Check Also


Try Oculus Rift And Wii To Roam Around On The Back To The Future Hoverboard

Check out how you can fly in virtual space by using an Oculus Rift and a Wii Balance Board.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>