Nikon’s most innovatively designed camera to date, the palm sized 3x mp Coolpix SQ is the ultimate combination of form and function.
Inside its slim frame, is the very latest technology and eatures taken from top end digital SLR products such as the D100, resulting in improved colour reproduction plus fast performance in both start-up and autofocus. It even boasts Colour Balanced Matrix Metering and Multi-area AF.
This is cutting-edge technology that’s also incredibly user-friendly. Its new light effective LCD screen uses external light to improve brightness control and visibility, whilst its graphic interface has an easy to read, large character menu. Fifteen automatic scene modes ensure perfect results and there’s a Small Picture function for quick emailing or web posting of images. The compact but powerful built-in flash gives a shooting distance of 5m (wide) and 3m (tele). There’s a 40 sec Movie Mode with audio and a Voice memo function enabling up to 15 seconds of sound data to be attached to a still image.
Outside, the styling of the all metal body, with the unique swivel design of its 3x zoom lens allows images to be captured from any angle and will appeal to the style conscious and to gadget lovers alike.
The Coolpix SQ comes with its own Cool-Station MV10 docking station with built in battery charger and data transfer button plus new Nikon View 6.0.
This latest version of Nikon’s software incorporates many improvements including even easier image identification and grouping, simple email and web page creation, plus, most importantly – an Auto Red-Eye reduction feature, the most efficient system currently available.
The Coolpix SQ will be available from March at the RRP of £349.99 including VAT.
The Coolpix SQ boasts a stylish design with a sleek square body and full-metal casing. Details such as a diamond-cut logo and aluminum lens ring contribute to the camera’s sophisticated appearance. The camera has a unique swivel lens design giving users the flexibility to capture images from nearly any angle – including self-portraits.
Impressive image quality
The camera’s 1/2.7-in. high-density CCD employs 3.1 effective megapixels to produce ultra-high definition 2,016 x 1,512-pixel images. Its 3x optical Zoom-Nikkor lens — featuring a 5.6-16.8mm focal range (equivalent to 37-111mm in 35mm  camera format) — and Nikon’s advanced image-processing algorithm ensure exceptional colour and sharpness for great-looking images on screen, on-line and with prints as large as B4 size.
Convenient shooting modes provide ease and versatility
The general-purpose Auto mode and 15 Scene Modes make getting great shots easy. Just select the appropriate mode and the Coolpix SQ will handle all the adjustments automatically. Movie mode can record clips up to 40 seconds with audio.