Asahi Optical to Launch Compact Digital Cameras with 3D Functions

Asahi Optical Co., Ltd. plans to launch two new digital cameras, the latest version of the “Optio 430/330″ series, in late June.

The 4-megapixel “Optio 430RS” and the 3.2-megapixel “Optio 330RS” are to be priced at 90,000 yen and 80,000 yen, respectively. Both have new functions, including 3D shooting, which allows customers to enjoy three-dimensional shooting more readily. (123.84 yen = US$1)

The two models feature a simple designing around the lens by eliminating the unattractive concavity and convexity near the lens, a big alteration to the designs of the previous models, Optio 430 and 330.

As for the body colors, the Optio 430RS is brown-silver, punctuated by orange color, while the Optio 330RS is light silver, punctuated by light blue.

In making a user-friendly improvements, the company altered the location of the new camera’s playback-mode button by putting it in the center of a cross key at the back. The previous model has it on a dial in the top of the body.

Among new functional features are the 3D picture function, the resizing function to reduce the size and the quality of a recorded image, and the digital filter function that brings the effect of taking pictures through a color filter.

The cameras have a Type I-CF memory card and a separate internal memory capable of storing data of up to about 11MB.

There are several differences between the functions of the two new models. In terms of pixels, the Optio 430RS can take 5 kinds of still image – 2,304 x 1,712, 2,240 x 1,680, 1,600 x 1,200, 1,024 x 768 and 640 x 480 pixels, while the Optio 330RS can take all types but that of 2,304 x 1,712 pixels. The focal length of the lens is equivalent to 37.5-112.5mm for the 430RS and 37-111mm for the 330RS in 35mm film format.

Both cameras can shoot movies up to 30 seconds in length at 15 frames per second with a resolution of 320 x 240 pixels, by using a 1/1.8 inch CCD. They can also shoot still images by a magnification of up to 6x through the combination of a 3x optical zoom lens and 2x digital zoom lens.

Image data is stored in the formats of JPEG for stills and AVI for videos. The cameras have a 1.6-inch TFT-LCD and an automatic strobe for taming the red-eye effect.

The cameras measure 92mm x 59mm x 32mm, and weigh 235g (including a rechargeable lithium-ion battery and a CF card). They have USB and video ports as interfaces.


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