Matsushita Electric Industrial Co., Ltd., best known for its Panasonic brand digital electronics and communications products, today introduced the Panasonic SV-AV10, a multi-function camera with SD Memory Card capability. Extremely compact, the SV-AV10 offers a wide range of functions, including movie and still camera, voice recorder and SD audio player. The new unit will be launched in Japan on January 20. No suggested retail price has been set.

Measuring just 28(W) x 50(H) x 87(D) mm and weighing only 98 grams (without rechargeable battery), the SV-AV10 is approximately the size of a mobile phone handset. This compactness makes it easy for users to carry the camera in a pocket or handbag. The SV-AV10 can store both still images (640 x 480 pixels) and MPEG-4 video data (320×240 pixels) on SD Memory Cards. It features a built-in flash that makes photography possible even in dark places, and also incorporates a voice recorder and an SD audio player with AAC (Advanced Audio Coding)-encoded music playback capabilities.

In addition to the new SV-AV10 camera, Matsushita Electric is also introducing the SV-P10, a new mobile printer with SD Memory Card capability. With the industry’s smallest and lightest body — at just 85 (W) x 30 (H) x 68 (D) mm with a weight of only 185 grams — and a rechargeable battery pack that can print up to 45 pictures with a single charge, the SV-P10 is both compact and versatile. For network readiness, the SV-P10 offers a USB terminal that makes possible the printing of images stored on a PC. Panasonic will release the SV-P10 in Japan on January 20. No suggested retail price has been set.